Black Friday is here, and there’s no better time to pluck a sweet Apple deal. Retailers like Best Buy, Walmart and Amazon have slashed the prices of everything from MacBooks, iPads and Apple Watches to AirPods, AirTags and Apple Pencils. With a bevy of discounts, sorting through everything can be overwhelming, but luckily we’ve curated this list of the best Apple deals for you. Be sure to keep an eye on this page as CNET’s shopping experts will update it with the latest deals, so you don’t miss out on any of the holiday savings.
If you’re only in the market for a new pair of headphones, we’ve got a separate roundup with all the best Black Friday AirPods deals as well. And if you’re not looking for Apple tech, there are plenty of laptop and tablet deals from other top brands right now, too.
Best Black Friday Apple deals
CNET named the M3 MacBook Air, the latest model in Apple’s lightweight lineup, the overall best laptop of 2024. It features a stunning 13.6-inch Liquid Retina display, an 18-hour battery life, 16GB of RAM and 256GB of storage. It’s also designed to work with Apple Intelligence, and right now you can grab all four colors of this configuration at an all-time low price.
The new M4 MacBook Pro just hit shelves this month, and you can already score some savings when you order it at B&H Photo. There are a number of configurations on sale, but prices start at $1,399 for the model with 512GB of storage, 16GB of RAM and a 10-core processor.
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The second-gen AirPods Pro are still a top choice for the best earbuds of 2024, thanks to their top-notch noise-canceling capabilities, impressive sound quality and excellent voice-calling performance. They boast an IP54 weather-resistance rating and have a battery life of up to 30 hours with the charging case. This Amazon Black Friday deal drops them to a new record-low price.
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This is the first time this 2024 Apple tablet has gone on sale. The updated iPad features a 8.3-inch Liquid Retina display screen, an ultrafast A17 Pro chip and an upgraded camera system. It has a 12MP Ultra Wide front camera and a 12MP wide back camera to help you take photos, scan documents or make video calls. A few color varieties have already sold out, so act quickly.
You can already score savings on this top-rated 2024 desktop. Built with an ultrafast M4 chip, an 8-core CPU and an 8-core GPU, this desktop can handle creative projects, gaming or everyday activities. Its 24-inch 4.5K Retina display offers colors with enhanced accuracy and features 500 nits of brightness. Make sure to use the on-screen coupon for the best price.
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Best Black Friday AirPods and headphone deals
The second-gen AirPods Pro are still a top choice for the best earbuds of 2024, thanks to their top-notch noise-canceling capabilities, impressive sound quality and excellent voice-calling performance. They boast an IP54 weather-resistance rating and have a battery life of up to 30 hours with the charging case. This Amazon Black Friday deal drops them to a new record-low price.
- AirPods Max (Lightning): $400 (save $160). These sleek and stylish over-ear Apple headphones are one of our favorite pairs of 2024. They offer advanced active noise-cancelling to help you drown out background noise, or you can use transparency mode to hear more of the world around you. Plus, with personalized spatial audio, you can enjoy an immersive listening experience.
- AirPods Max (USB-C): $500 (save $50). This latest refresh of Apple’s premier over-ear headphones offers USB-C charging instead of Lightning. With pro-level ANC and high-fidelity audio, these headphones have a lot going for them.
- AirPods 4: $165 (save $14). Snag Apple’s first pair of flagship earbuds with ANC at a slight discount. They come with a USB-C charging case, and they’ve been upgraded for better comfort and improved stability. These earbuds are also great for taking calls, because they offer voice isolation to provide clearer audio in loud environments.
- AirPods 2: $89 (save $40). These are the most affordable Apple earbuds on the market, but they still offer excellent audio. The AirPods 2 feature Apple’s H1 chip to provide a faster wireless connection when syncing them with your phone or other devices. You can even ask Siri to make a call for you or change the music.
Best Black Friday Mac and MacBook deals
This previous-gen MacBook Air is our top pick for Apple users on a budget. It comes with 8GB of unified memory and 256GB of storage. The 13.3-inch laptop has a battery life of up to 18 hours, and its lightweight design makes it nice and portable, which is excellent for students and commuters who need a dependable laptop at a more affordable price.
- M3 MacBook Pro (14-inch): $1,199 (save $200). One of the most powerful Apple laptops on the market. The basic configuration has 8GB of RAM, a 512GB SSD and an advanced M3 chip.
- M3 MacBook Pro (16-inch): $1,999 (save $400). Featuring cutting-edge hardware paired with a stunning large-screen display, this MacBook is built with the M3 Pro chip for high performance. It offers 18GB of memory and 512GB of storage.
- M4 Mac Mini: $529 (save $70). A compact Apple desktop with a cutting-edge M4 processor. This device measures in at just 5 by 5 inches but packs quite a punch. It offers front-facing ports to easily connect it to your monitor, along with headphone jacks and Thunderbolt HDMI inputs.
- M4 iMac (24-inch): $1,149 (save $150). The overall best desktop on the market right now. This machine combines a 24-inch Retina display with a responsive M4 chip for brilliant performance. Use the on-page coupon for the full discount.
Best Black Friday Apple Watch deals
One of Apple’s latest wearables and our overall favorite smartwatch of 2024, the Apple Watch Series 10 is currently on sale for the first time since it hit shelves in September. It features a vibrant OLED display, an 18-hour battery life and advanced health monitors like an ECG function. Various color and band combinations are on sale with prices from $329. The 46mm size is also on sale from $359, a $70 price cut.
- Apple Watch Ultra 2: $719 (save $80). This advanced Apple wearable is one of the best smartwatches of 2024. Built for explorers, it has an enhanced precision dual-frequency GPS system and offline maps. It also comes with advanced health and fitness features to track all your hikes, swims and adventures.
- Apple Watch Series 9: $316 (save $83). This previous-gen Apple wearable is still a solid value when you can find it on sale. It has advanced safety features including crash detection and fall detection, along with health tracking tools and an ECG function.
- Apple Watch SE (2nd gen): $149 (save $100). This is our favorite budget-friendly smartwatch of 2024, with a 40mm display, fitness tracking functions, Apple Pay support and more.
Best Black Friday iPad deals
The 10th-gen iPad is the latest model in Apple’s flagship lineup and it’s our overall favorite tablet of 2024. It features a 10.9-inch display, USB-C charging and an A14 Bionic chip. It’s an excellent choice and an affordable option if you only need a tablet for the basics like scrolling social media, streaming shows and browsing the web. Use the $9 on-page coupon.
- iPad Pro M4 (11-inch): $899 (save $100). The most advanced and powerful Apple tablet on the market. It runs on the powerful M4 Chip and features a nine-core CPU, a 10-core GPU and a 16-core neural engine for heavier workloads.
- iPad Mini (7th-gen): $469 (save $30). The first discount we’ve seen on the latest Mini models. The compact, 8.3-inch tablet packs tons of power into a smaller footprint and features an A17 Pro chip.
- iPad Mini (6th-gen): $389 (save $110). This compact 2021 iPad is still one of our favorite tablets on the market. It offers touch ID authentication and all-day battery life, and it runs on the A15 Bionic chip.
Best Black Friday deals on Apple accessories: AirTags, Apple Pencil and more
Apple’s AirTags are great for finding just about anything including keys, bags and, in some cases, pets. They even have a built-in speaker to help you locate them when you’re nearby. They sell for $29 individually, but with this deal you’re getting them for a record-low $18 apiece.
Is Apple offering Black Friday discounts?
Watch this: How to Shop Black Friday and Cyber Monday Deals Like a Pro
As of now, Apple has not announced any plans for an official Black Friday sale. And because Apple almost never directly discounts its own products, we don’t expect that to change. In past years, the most we’ve seen in the way of holiday deals is a free gift card or subscription with your purchase.
Where can I find the best Black Friday Apple deals?
Though Apple might not be the go-to place for deals, plenty of third-party retailers also stock Apple gear and are out to tempt buyers with steep discounts during Black Friday. You’ll find some serious bargains on Apple tech at major retailers like Amazon and Walmart and smaller online competitors like Newegg and B&H Photo frequently offer savings as well.
