By Syed Balkhi, founder of WPBeginner, one of the largest free WordPress resource sites that help small businesses start their websites.
Businesses, like their owners and leaders, need to keep learning to grow.
However, in the process of meeting deadlines, goals and quotas, important activities like learning can fall by the wayside. And it’s possible for businesses and people to become stagnant and stop being innovative.
A lack of learning and growth doesn’t just happen because you get busy. Sometimes, businesses develop mindsets that are resistant to change. Or they build a culture that is overly focused on short-term goals.
Issues like the leadership losing sight of the need to learn, having limited resources or not knowing where to begin can all lead to being stuck with old ideas and mindsets.
Let’s look at how you can change this. In this post, I’ve laid out some critical tips and ideas to help you kickstart learning in your business again.
Involve Employees In Choosing What To Learn
A good place to start is by asking employees for ideas on what skills they’d like to build and how.
When people have a say in the learning process, they’re more likely to be engaged and enthusiastic about taking part.
You can involve individual employees by asking them to suggest topics they’d like to learn more about. You can also ask groups of people or teams to brainstorm ideas for courses, training or external events that everyone could attend. You might be surprised by what people suggest. Embrace building soft and hard skills to enhance your business development in all areas.
Get Feedback From Customers
Another great way to identify areas of learning is to talk to your customers. What do they want from you? What can you do better? How can you meet their needs? By reaching out to your customers, you may uncover areas of opportunity that you could further explore through learning programs or workshops.
Also, customers can provide you with feedback on what they’d like to see from your business. This could range from additional services to different products they’d like to see from you.
Such feedback and suggestion will give you ideas on new opportunities for learning to explore.
Build A Diverse And Inclusive Business Environment
Businesses should be open-minded, respectful and inclusive.
Creating a diverse and inclusive environment in the workplace will ensure that everyone feels comfortable speaking up and sharing their own ideas.
Valuing different perspectives, backgrounds and experiences will help foster an environment of learning. And being open-minded and inclusive lays the foundation for a willingness to learn new things.
Remove Silos That Prevent Communication
It’s not uncommon for silos to form between different departments in a business. This happens when people believe that the information their team holds is irrelevant to other teams. And there are other issues, too, like poor communication protocols, lack of communication channels and so on.
I believe that leaders are responsible for driving change in businesses. And so, if you want to remove silos, you need to start from the top and set objectives and goals that break down these silos.
You can also provide employees with the tools they need to collaborate and communicate better. I find professional messaging platforms, productivity tools and so on are great for breaking down silos. And today, there are user-friendly and intuitive tools that combine project management functions with chat-like features that can help teams stay on the same page and find the information they need.
Recognize Contributions And Accomplishments
One of the best ways to encourage learning in your business is to recognize and reward contributions.
Showing appreciation for employees’ efforts encourages people to keep learning and leveraging what they know. You can have a variety of rewards, like recognition for a job well done, linking certifications to new roles or opportunities and so on.
By doing this, you ensure people see a powerful benefit to learning and applying what they know, which helps both them and the business.
Invest In Learning Platforms
There are many online learning platforms that allow businesses to buy multiple seats at a discounted rate.
These platforms offer thousands of topics, like web development, business tools and leadership skills, that can help employees develop their skills.
Just make sure that you let people know about the available resources and that you’re open to suggestions about what they’d like to learn.
Conclusion
Learning can fall by the wayside when businesses get preoccupied with day-to-day operations. But it’s critical to keep learning and growing in order to stay competitive.
The tips I’ve shared here are a good place to start when you’re looking to kickstart learning in your business again.
So slowly start to apply these ideas, and soon enough, you’ll have a business that is learning and innovating.
