Here’s an updated look at ad spending totals in the Georgia U.S. Senate runoff — including spending since Nov. 9, the day after the midterms, and future reservations through Dec. 6, the day of the runoff:
Total ad spending is up to more than $77 million, and Democrats have spent more than twice as much as Republicans, $52.9 million to $24.2 million.
Georgia Sen. Raphael Warnock, at $24.8 million, has spent more on advertising alone than all GOP advertisers combined, while Georgia Honor, funded by a top Democratic super PAC, has spent an additional $21.2 million on his behalf.
The top GOP advertiser is the McConnell-aligned super PAC, Senate Leadership Fund, which has spent about $11.6 million so far (the group had announced plans to spend $14 million total on the race). Republican candidate Herschel Walker, meanwhile, has spent about $9.7 million on advertising so far.
Warnock, who enjoyed a fundraising surge of over $50 million in the most recent FEC reporting period, has continued to pump out new advertisements, with 8 new spots so far this week. Yesterday, his campaign released a 60-second ad featuring former President Obama — who is set to campaign with Warnock in Georgia today — stumping for the incumbent Democrat. “You can trust leaders who are driven by something bigger than politics. That’s why you need to re-elect my friend and your senator, Reverend Raphael Warnock,” Obama says in the spot.
And in another new ad released by Warnock’s campaign Thursday morning, the Georgia senator reminisces about his father’s work ethic, saying, “The last few years have exhausted us all. But we’re moving forward in ways big and small.”
Walker and his GOP allies, meanwhile, have launched comparatively few new ads this week — one from Walker and one from Senate Leadership Fund. Walker’s campaign aired a new TV spot Tuesday morning that features clips from a police interview with Sen. Raphael Warnock’s ex-wife, who accused him of running over her foot with his car in March of 2020, though no charges were filed. “Find out who Reverend Warnock really is,” the ad’s narrator says.
Meanwhile SLF’s new spot features Georgia Gov. Brian Kemp, who ran ahead of Walker in the general election, winning reelection comfortably. Kemp touts Walker’s candidacy, saying, “families are struggling because of Biden’s inflation in Washington won’t change unless we make them.” He continues, “That’s why I’m backing Herschel.”
