Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Frisco offered lowest prices of the total SKUs within the squash/syrups category from July through September 2024, followed by Auchan Poland and Dr.Max. According to the analysis, the price range of $5 and below was the most competitive, with 22 SKUs.
The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Frisco had greatest share of lowest prices for individual SKUs in squash/syrups in Poland in Q3 2024.
Analysis of the quarterly price data showed that no discounts were offered for squash/syrups category by the retailers tracked by GlobalData. Among variants, the tracker revealed raspberry and strawberry as the most popular (by number of SKUs) squash/syrups variants. These were priced 4.89% lower than the average price of a squash/syrups SKU.
Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Frisco, Auchan Poland, Dr.Max, Aldi Poland and . According to the analysis, Aldi Poland had the lowest average unit price, while the retailer with the widest product assortment was Frisco.
The report brings attention to the intricate pricing dynamics within the squash/syrups market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Frisco, Auchan Poland and Dr.Max stood out as prominent e-retailers, providing competitive pricing for a substantial number of squash/syrups SKUs. However, to comprehensively grasp squash/syrups market in Poland, continuous tracking of SKU pricing over time is necessary.
For a more detailed analysis of pricing trends in the Poland squash/syrups market, buy the report here.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s online price intelligence platform helps users analyze price leadership and price gaps, as well as visualize product variants at the SKU level, across multiple geographies, retailers, and categories. The platform, a product of Consumer Intelligence Center provides price insights from more than 370 online retailers across 44 countries.
