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Trump and Republicans Bet Big on Anti-Trans Ads

Trump and Republicans Bet Big on Anti-Trans Ads
Trump and Republicans Bet Big on Anti-Trans Ads


“With just four weeks until the election, Donald Trump and Republican candidates nationwide are putting transgender issues at the center of their campaigns, tapping into fears about transgender women and girls in sports and about taxpayer-funded gender transitions in prisons,” the New York Times reports.

“Since the beginning of August, Republicans have poured more than $65 million into television ads in more than a dozen states on these topics in some of the country’s most competitive races.”

“They are a sign that Republican strategists believe they have found a potent third leg for their messaging stool in 2024, along with the mainstays of inflation and immigration.”

Semafor: Anti-trans ads didn’t work in 2022. Republicans think this time will be different.

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