Prepare for Fyre Festival cheese sandwiches like you’ve never seen them before.
Not only has founder Billy McFarland, whose 2017 attempt at a luxurious music festival in the Bahamas ended with him going to prison for wire fraud, confirmed he is trying for round two next year, Fyre Festival II will feature a callback to one of the doomed festival’s most viral elements.
“We will have cheese sandwiches, ” he joked to NBC News in an interview published Sept. 9. “They’re going to be super expensive, too. We’re going to make them, like, really good. Like, that’ll be the highest priced food item, I think.”
As for this new festival, which will take place in April 2025 on a privately-owned island off the coast of Mexico, he’s planning on leaning into the drama that occurred the first itme around—but hopefully with a very different outcome.
“We have the chance to embrace this storm and really steer our ship into all the chaos that has happened,” he explained, “and if it’s done well, I think Fyre has a chance to be this annual festival that really takes over the festival industry.”