An up to date company identification will create a extra trendy and modern appear and feel which can make stronger LKQ thru its subsequent degree of enlargement.
Zug, Switzerland. LKQ Europe has unveiled its new emblem and branding that replicate its place as an international and leading edge chief within the Eu automobile aftermarket. The brand new branding throughout the entire crew will permit LKQ Company and its subsidiaries far and wide the globe to transport nearer in combination. It is going to additionally permit LKQ to draw and retain nice shoppers and replicate the range and integrity of LKQ and its workers.
LKQ Reinvents its Company Id to Mirror its Position as an Automobile Aftermarket Chief
As a part of its ongoing adventure of enlargement, integration, and transformation, LKQ has advanced a brand new company emblem and identification which can lend a hand to ship a harmonized emblem and make stronger construction a one-corporate tradition throughout its Eu operations.
In 2011, LKQ entered the Eu marketplace with the purchase of Euro Automotive Portions in the UK. Since then, LKQ has bought over 80 corporations throughout greater than 20 Eu international locations.
The corporate will put into effect the brand new company identification within the coming months.
“With a purpose to proceed to be a pace-setter within the Automobile Aftermarket, we consider it is very important to adapt and put money into our company design and recognition. We can construct a powerful and galvanizing international emblem that now not simplest displays our historical past but additionally our long term trade fashions turning in extra worth to shoppers throughout Europe,” says Arnd Franz, CEO of LKQ Europe. “Having a powerful recognition may be key to attracting the most productive ability available in the market. Construction a powerful employer emblem will lend a hand to create a good sentiment, and construct our recognition as a contemporary, modern trade and an employer of selection.”
LKQ Company was once based in 1998 and because then, it has now not stopped using ahead, with a dedication to steady growth, discovering ingenious answers, and adapting to the ever-changing aggressive panorama.
When LKQ was once at first shaped, it revolutionized the portions business via providing high quality automobile portions at superb worth. The 3 letters LKQ stand for ‘Like-Sort-High quality,’ reflecting this imaginative and prescient. Over the years, LKQ developed and become a number one supplier of other and area of expertise portions to fix and decorate vehicles and different automobiles with operations in Europe, North The us, and Taiwan.
With that, the which means of the 3 iconic letters has additionally developed to some other degree: ‘Management. Expertise. High quality.’ This word extra correctly conveys the pivotal position LKQ has performed in shaping the panorama of the Automobile Aftermarket and automobile recycling business.
“We’re now an international trade, made up of greater than 270 acquisitions providing aftermarket and area of expertise answers throughout our 4 core segments in North The us, Europe, Area of expertise, and Self-Carrier. With hundreds of associates unfold around the globe, we’re a dynamic and entrepreneurial workforce, and our identification must replicate this,” says Dominick Zarcone, LKQ Company’s President, and Leader Govt Officer. “The evolution of our emblem and supporting company identification is not going to simplest make stronger this new technology of industrial however can even lend a hand to create a good outlook, construction and cementing our recognition as a modern trade and employer of selection.”
LKQ Company’s roughly 46,000 workers serve LKQs shoppers in 26 international locations. It gives its shoppers a wide vary of OEM recycled and aftermarket portions, substitute techniques, elements, apparatus, and services and products to fix and decorate vehicles, vans, leisure and function automobiles.
About LKQ Europe
LKQ Europe, a subsidiary of LKQ Company, with its head place of business in Zug, Switzerland, is the main distributor of automobile aftermarket portions for vehicles, industrial vehicles, and business automobiles in Europe. It recently employs roughly 26,000 other folks with a community of greater than 1,000 branches and roughly $6.1 billion in earnings in 2021. The group provides greater than 100,000 impartial workshops in over 20 Eu international locations.
The gang contains Euro Automotive Portions, LKQ Fource, RHIAG Team, Elit, LKQ CZ, and STAHLGRUBER Team, in addition to recycling specialist, Atracco. LKQ additionally holds a minority pastime in Mekonomen Team.
Media Touch Europe
Dr. Christiane Lesmeister
Director of Communications
LKQ Europe GmbH
Zählerweg 10
6300 Zug
T +41 41 884 84 41
M +41 79 728 65 84
E christiane.lesmeister@lkqeurope.com
