“This new impartial platform will convey contemporary alternative — to innovate, create and evolve,” Cam Weber, EVP and staff GM for EA Sports activities & Racing, mentioned in a commentary. “EA SPORTS FC will permit us to comprehend this long run and a lot more … however no longer prior to we ship our maximum expansive sport ever with our present naming rights spouse, FIFA, for yet another 12 months,” he added.
EA will nonetheless retain lots of the crew and participant likenesses that experience made its sport so standard, thank you to split license agreements with world football leagues in England, Spain, Italy, Germany, america and Ecu football affiliation UEFA.
“I will be able to guarantee you that the one original, actual sport that has the FIFA identify would be the preferrred one to be had for avid gamers and soccer enthusiasts,” FIFA President Gianni Infantino mentioned within the commentary. “FIFA 23, FIFA 24, FIFA 25 and FIFA 26, and so forth — the consistent is the FIFA identify and it’s going to stay perpetually and stay THE BEST.”
Whilst EA Sports activities owns a number of different standard online game sports activities franchises, together with Madden (American soccer), NHL (hockey), the PGA excursion (golfing) and Formulation 1 (racing), the corporate says FIFA is by way of a long way its largest cash maker.
In his commentary on Tuesday, Weber thanked the “unbelievable group of greater than 150 million enthusiasts” for construction FIFA into the “international’s largest [soccer] leisure platform.”
The gaming corporate on Tuesday additionally touted an endorsement from world carrying behemoth Nike.
“We’re excited to proceed and extend our lengthy partnership with EA Sports activities as we serve athletes on the intersection of recreation, gaming, and tradition,” DJ van Hameren, Nike’s EVP and CMO, mentioned in a commentary shared by way of EA. “Our partnership with EA SPORTS FC will authentically develop the techniques our communities can play and interact with recreation.”
— CNN’s Kevin Dotson contributed to this document.
