Danone CEO Antoine de Saint-Affrique has stood by way of the dairy and baby-food producer’s determination to proceed doing industry in Russia.
Within the wake of the invasion of Ukraine, the French massive has mentioned it is going to “droop” funding in Russia however continues to fabricate and distribute merchandise in the neighborhood.
Talking to The Monetary Instances, de Saint-Affrique mentioned: “It is extremely simple to get drawn into black-and-white pondering and demagogic positions however, finally, our recognition is ready our behaviour.
“We now have a accountability to the folks we feed, the farmers who supply us with milk, and the tens of hundreds of people that rely on us.”
Danone has greater than a dozen factories in Russia, the place it sells merchandise beneath manufacturers together with Activia yogurt, Nutrilon toddler method and Prostokvashino milk.
Russia, the place Danone is likely one of the biggest multinational meals producers with native manufacturing, accounted for round 5% of the crowd’s revenues in 2021. Ukraine made up lower than 1%. Closing yr, the Activia and Alpro proprietor generated EUR24.28bn (US$26.57bn) in internet gross sales in revenues.
Companies throughout industries have reviewed their presence in Russia, with some shutting down operations and others final.
Within the packaged-food trade, Finland-based meals producers Fazer and Valio have introduced they’re to go out Russia. Denmark-based dairy massive Arla Meals has mentioned it’s beginning paintings to “droop” its industry within the nation.
Nowadays, de Saint-Affrique, who took the helm at Danone in September, introduced his technique for the industry.
Talking to analysts, CFO Juergen Esser, relating to Danone’s announcement to droop its funding in Russia, mentioned: “We unwound ringfencing all investments to offer protection to the P&L. We’re preventing any non-essential cash-outs, principally, and, closing however now not least, making sure get entry to to liquidity and roubles.
“We’re coins generated [in Russia] in roubles, we’re self-sufficient and we’re doing the entirety to ensure that we’ve an overly fluent trade with our providers and with our consumers.”
He added: “We are patently managing the location extraordinarily carefully. The entire choices are at the desk. We stay flexibility and we do this in very shut co-operation and alignment with the French executive.”
Further reporting by way of Simon Harvey.