Maximum of this 12 months’s Tremendous Bowl ads featured the acquainted voices of celebrities, from Zendaya to Colin Jost. However in the event you have been gazing the sport this 12 months, you could have been questioning what was once up with a mysterious industrial the place nobody spoke. Throughout the second one quarter of the sport, a 60-second advert aired appearing a bouncing QR code nodding to the bouncing DVD meme. Even though the advert did not characteristic any discussion, it did come with the track Cash, coated by means of digital musician Com Truise.
The advert was once for cryptocurrency corporate Coinbase, and in the event you pulled out your smartphone and targeted at the QR code, you have been taken to coinbase.com’s site. The ad-makers are hoping new consumers will sign in for a Coinbase account the usage of the hyperlink, promising $15 in Bitcoin to those that join, and in addition providing a possibility to win certainly one of 3 $1 million prizes in a sweepstakes.
Social media customers had a good time with the advert.
Wrote one particular person, “I scanned that QR code and misplaced $4.5 billion?????”
Mentioned some other, “I scanned the QR code and the FBI is challenging me to open my door.”
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